Men's Sustainable Denim J BRAND's eco-friendly men’s denim innovations, technologies, and developments are unmatched in the premium denim market at large. J BRAND makes jeans that integrate sustainable practices from the moment of conception through delivery of the final product. Our sustainable men’s jeans are free of harmful chemicals, as our Eco Wash process uses an average of 90% less water. Additionally, we’ve reduced our waste output to almost zero. Overall, J BRAND's sustainable jeans for men minimize the negative impact on both the planet and the artisans who make our clothes.