94% of all indigo washes in our Spring 2020 collection are produced utilizing our Eco Wash process.
Our exclusive Eco Wash process reduces the water required to wash denim by an unparalleled average of 90%— more than any competitor in the premium denim market.
We partner with G&A Apparel Group, who recycles all our unused fabric scraps into insulation for homes, cars, and mattresses—thus diverting about 40,000 pouds of fabric a month.
We pledge to apply sustainable technologies to 100% of our washed denim by the end of this year.
Wherever possible, we use recycled cotton, botanical polyesters, and sustainably produced and biodegradable Tencel fibers.
We utilize sustainable hangtags on all styles, and recycled thread and hardware whenever possible.